PASIG CITY, Philippines – Car and motorcycle enthusiasts flocked to Ayala Malls Feliz last weekend, July 12-13, 2025, for the highly anticipated ZIC PROTECH.Pitstop event. The activity center buzzed with energy as ZIC Philippines, the local arm of Korea’s top engine oil brand, showcased its products and treated mall-goers to a weekend of fun and engaging activities.
Building on their recent successful activation at SM Mall of Asia, ZIC Philippines continued its mission to increase brand visibility and connect with Filipino motorists. The PROTECH.Pitstop event offered an immersive experience for attendees to learn more about ZIC’s high-performance engine oils, which are specifically formulated to handle the extreme heat and urban driving conditions prevalent in the Philippines.
The highlight of the event was undoubtedly the interactive brand experience booth, which featured three main challenges: the PROTECH. Challenge, the Smooth Buzz Ride, and the Piston Power Shot. Participants who successfully completed all three activities were rewarded with a chance to spin the Prize Roulette, where exciting giveaways from ZIC were up for grabs.
Car and motorcycle lovers had ample opportunities to explore ZIC’s wide range of engine oils, specifically designed for different vehicle types. The event also served as an educational platform, allowing customers to interact with product displays and engage in consumer education programs to understand the benefits of using engine oil ZIC..
The ZIC PROTECH.Pitstop also offered the thrill of winning big. Attendees had the chance to win fantastic prizes, including a Samsung Galaxy Z Flip6, three Galaxy Watch Ultra smartwatches, and four Galaxy Watch7 devices, adding an extra layer of excitement to the weekend.
ZIC’s entry into the Philippine market signifies its commitment to providing top-tier engine oil solutions backed by advanced technology from SK Enmove, a leading lubricant manufacturer in Korea. With Korean superstars Gong Yoo and Lee Dongwook as their global brand ambassadors, ZIC has already established a strong reputation worldwide.
The ZIC PROTECH.Pitstop event at Ayala Malls Feliz proved to be a resounding success, drawing in a large crowd of enthusiastic participants. It successfully combined entertainment, education, and exciting prizes, leaving a lasting positive impression on car and motorcycle owners in the Pasig City area.
To know more about ZIC engine oil, visit https://www.facebook.com/zic.philippines or discover ZIC’s full product line-up at the ZIC official website, https://www.skzic.com/eng/index.do
