Solane, one of the country’s trusted leaders in the Liquefied Petroleum Gas (LPG) industry, recently launched its newest campaign, “SIGURADONG SOLANE”. This comprehensive initiative underscores the company’s long-standing and unwavering commitment to ensuring the safety and well-being of its consumers through the promotion of safe LPG usage and the guarantee of high-quality products
The campaign aims to further educate the public on the crucial aspects of LPG safety, highlighting peace of mind consumers will get choosing Solane.
“SIGURADONG SOLANE” emphasizes three key pillars of safety and quality assurance:
Auto Shut-Off Feature: Solane “De Salpak” tanks are equipped with regulator mechanism that automatically stops the flow of LPG in the event that the hose is accidentally pulled-of, significantly minimizing potential hazards. This feature provides an added layer of security, giving consumers peace of mind as they bring their Solane tank inside their home.
Guaranteed Correct Weight: Solane understands the importance of fair and accurate transactions keeping its promise of delivering LPG tanks with the exact weight indicated. This commitment ensures that consumers receive the full value for their money while also adhering to safety standards, as underfilled or overfilled tanks can pose risks.
Well-maintained LPG Tanks: Safety extends beyond just the features of the LPG. Solane adheres to industry standards for safety and reliability. This proactive approach to tank maintenance guarantees that consumers receive a safe and reliable product every time.
With Solane, we promise to deliver not just a product, but complete peace of mind. That’s why safety is at the core of everything we do .” explained Pia Bernabe, Sr. Brand Manager of Solane LPG. “Through our ‘SIGURADONG SOLANE’ campaign, we’re empowering consumers to be discerning and vigilant when choosing their LPG—to choose yung sigurado” added Bernabe
The “SIGURADONG SOLANE” campaign has been rolled out through various channels, including social media, digital platforms, and on-ground activations, to reach a wider audience and effectively communicate the importance of LPG safety. The campaign reiterates the brand’s being SAFE and SULIT: Solane is both “safe sa disgrasya” (safe from accidents due to potential hazards) and “safe sa gastos” (cost-effective), providing our customers with peace of mind and value for their money.
