Ireland has initiated its first high-profile trade mission to the Philippines, underscoring the country’s significance as a key market in Southeast Asia. Facilitated by the Bord Bia (Irish Food Board), the two-day mission is geared towards boosting Ireland’s food exports, particularly in dairy and meat products, and exploring collaborations with local companies.
Irish Minister of State at the Department of Agriculture, Food and the Marine, Martin Heydon T.D., highlighted the Irish government’s dedication to fostering and expanding business and trade links with the Philippines. Describing the Philippines as a crucial trading partner, Heydon emphasized that the mission aims to strengthen these trade relationships.
In 2022, Ireland’s primary exports to the Philippines included dairy (72 million euros), beef (49 million euros), drinks (1.5 million euros), sheep meat (701,084 euros), and seafood (91,000 euros). The trade mission focuses on enhancing these existing trade connections and exploring new opportunities.
Twelve Irish companies participated in the trade mission, engaging with local importers and traders. Meetings were held with Trade Secretary Alfredo Pascual, the Philippine Association Meat Processors Inc., and the Meat Importers and Traders Association. A seminar for Irish-Philippines beef and pork traders was also conducted during the mission.
Jim O’Toole, CEO of Bord Bia, highlighted the Philippines as a strategically important market for expanding the reach of Irish dairy and meat exports. Notably, leading Irish dairy processors Tirlan and Lakeland Diaries signed agreements with Manila-based distributors during the mission, aiming to supply Irish cream and butter to the Philippines.
The Irish trade mission signifies a proactive step towards deepening trade ties between Ireland and the Philippines, emphasizing the mutual benefits of collaboration in the food sector. As both countries seek to enhance economic partnerships, this mission is poised to contribute significantly to the growth of bilateral trade and strengthen diplomatic and economic relations.
