Italian eyewear manufacturer Safilo, through its official distributor Ark Trends, Inc. launched the distribution of collections from six of its luxury brands, marking its presence in the country.
The Safilo Group carries brands with a strong legacy in craftsmanship. Designs from its core brand, sports eyewear Carrera, and its licensed brands- Jimmy Choo, Fendi, Hugo Boss, Max Mara and Dior are the collections launched.
These include prescriptions eyewear and sunglasses with playfully constructed frames and bold colors such as pink, blue and yellow. Vincent Cleme, Safilo Group brand associate director for APAC shared that trends and works on the eyewear collections were anticipated for 18 months in advance at five design studios located around the world. Their team monitors tends not only in eyewear design but also material.
Safilo’s eyewear collection is available at LS Pascual in Rockwell, Shangri-la Plaza Mall, Robinson’s Ermita, Robinson’s Magnolia and Trinoma, Optical Works in SM Lucena, SM Lipa, Festival Mall, SM Dasmarinas, SM Southmall, SM Bacoor, Shoppesville, SM North EDSA, SM Marilao and SM Pampanga and George Optical in Solenad Sta. Rosa
With additional reports:Michelle Anne P. Soliman , Business Mirror
Photos: Max Mara Facebook page